360Sports: SuperApp
Integrating VOD and live sports streaming, user-generated content, gaming and betting
The “Watch” Screen Features:
Genre Selection Row for fast content discovery:
- Featured Content: Choose between popular or new content.
- Live Feed: Access the electronic programming guide and current streaming schedule.
- Sport-Specific Tabs: Switch between sports like football, cricket, basketball, highlights, tennis, etc.
Main Content Area “Swim Lanes”:
- Featured Carousel: Displays premium content promotions;
- scrollable left and right.
- Live TV: Showcases current live broadcasts.
- Fan Zone: Highlights user-generated content (UGC).
- Football Fever: Features football content, both OTT and live broadcasts.
- Cricket Corner: Focuses on cricket content.
Bottom Navigation Bar:
- Watch Icon: Access to live sports and events.
- UGC Plus Icon: Upload and share user-generated content.
- Game Controller Icon: Engage in interactive games.
- Dice Icon: Explore betting odds on various sports.
- Profile Icon: Manage personal settings, payments, and subscriptions.
and Monetization
Free Content Library
Extensive and exciting content available for free (see content strategy presentation for details).
Promotion of Paid Content
Example: When a user selects and plays the "Messi video," a banner prompts the user
to subscribe to exclusive content.
Seamless transition to "Upgrade Plan" upon
clicking the banner, leading to plan selection
and payment options.
User Generated Content
Creation, Sharing and Monetization
For Creators:
- Our Instagram-like UGC interface allows creators to monetize their content.
For Sports Clubs:
- Targeting sports clubs to help them convert followers into subscribers.
- Clubs can create high-frequency content and place it behind a paywall.
- Content creators for clubs can include followers, individuals with special access, and those with behind-the-scenes access.
- Enables in-the-moment access for sports fans, transcending geographic boundaries.
Games Section
Variety of Sports-Themed Games
Allows fans to test their skills in a fun, interactive environment.
Hero Games
- Index-Based Fantasy Game: Main featured game (detailed in a separate document).
- Fantasy League Game: Engages users in a more straightforward fantasy sports experience.
Betting
Betting Area Features
Odds Comparison and Integrated Betting
Allows users to compare odds from different sportsbooks seamlessly and then bet with these sportsbooks directly via deeplink integration
Real Time
Real time odds showing the best odds for every market.
500k events offered per annum
Betting History
View and manage betting history across all bookmakers.
Stake Management
Control and manage betting stakes efficiently